Web site needs help to create trust for their users. To do so an independent and non profit privacy initiative called TRUSTe was established.TRUSTe will give any web site its logo and seal if that website accept all its philosophies. Also sites must publish the following information on their sites to obtain the TRUSTe logo.
1- What personal information is being gathered by your site?
2- Who is gathering the date?
3- How the date will be used?
4- With whom the date Will be shared?
5- Users have the choice regarding to gathering, use and distribution of their data.
6- the site must protect users collected data such as credit card from loss or misuse
7- users must have the ability to update or correct information
It is obvious TRUSTe is not the only organization which provide such facilities for websites.
For more information look at http://www.truste.org/
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